Multiattribute Risky Choice Behavior: The Editing of Complex Prospects
This investigation draws upon concepts from prospect theory (Kahneman and Tversky 1979) and multiattribute utility theory (Keeney and Raiffa 1976) in an examination of the multiattribute risky choice behavior of 128 managers. The questions of how managers edit multiattribute prospects and how editin...
Veröffentlicht in: | Management Science. - Institute for Operations Research and the Management Sciences, 1954. - 30(1984), 11, Seite 1350-1361 |
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Format: | Online-Aufsatz |
Sprache: | English |
Veröffentlicht: |
1984
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Zugriff auf das übergeordnete Werk: | Management Science |
Schlagworte: | Decision Making Risk Multiattribute Utility Theory Economics Behavioral sciences Business Mathematics Law |
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