Can Unique Incentives Promote Safe Motherhood Behaviour: An Appraisal

Introduction of unique incentives as rewards and awards are acting as positive catalyzing agents in bringing desired changes in health oriented behavior at the grassroots setting in Haryana. The paper focuses on poor and vulnerable people of Jhajjar, a low HDI district of the state where unique ince...

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Veröffentlicht in:Indian Anthropologist. - Indian Anthropological Association. - 45(2015), 1, Seite 31-46
1. Verfasser: Batra, Sunaina (VerfasserIn)
Format: Online-Aufsatz
Sprache:English
Veröffentlicht: 2015
Zugriff auf das übergeordnete Werk:Indian Anthropologist
Schlagworte:Economics Social sciences Behavioral sciences Business Biological sciences Health sciences Education
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520 |a Introduction of unique incentives as rewards and awards are acting as positive catalyzing agents in bringing desired changes in health oriented behavior at the grassroots setting in Haryana. The paper focuses on poor and vulnerable people of Jhajjar, a low HDI district of the state where unique incentives seem to motivate health workers to deliver performance and expectant mothers to make motherhood a safer and secure experience. The primary research conducted at 5 villages in Jhajjar, employing the case study method with thirty subjects, found that incentives were playing a dual role of motivation both for the caregivers and the beneficiaries. An improvement in numbers of ANC registration was seen ever since the launch of the Surakshit Maa (safe mother) Award (an incentive in kind for early ANC registration) i.e. women were reporting to health workers at the early stages of pregnancy which meant a reduced risk for abortions and miscarriages. 
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