Opportunities for Improving Consumer Research through Latent Variable Structural Equation Modeling

This article discusses several advantages of latent variable structural equation modeling (LVSEM), and the potential it has for solving some fundamental problems hindering research in the field. The advantages highlighted include the ability to control for measurement error; an enhanced ability to t...

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Veröffentlicht in:	Journal of Consumer Research. - University of Chicago Press. - 28(2001), 1, Seite 159-166
1. Verfasser:	Mackenzie, Scott B. (VerfasserIn)
Format:	Online-Aufsatz
Veröffentlicht:	2001
Zugriff auf das übergeordnete Werk:	Journal of Consumer Research
Schlagworte:	Theory Construction/Testing Causal Modeling Experimental Design and Analysis Hierarchical Models Multivariate Data Analysis Business Applied sciences Mathematics Information science Behavioral sciences mehr... Philosophy Scott B.