Technology Search Investments: Evolutionary, Option Reasoning, and Option Pricing Approaches
How do firms allocate limited search resources among substituting technologies with uncertain prospects? This paper contrasts three different approaches. The first follows evolutionary theorists' portrayals of decision-making processes under bounded rationality. The second approach--real option...
| Veröffentlicht in: | Strategic Management Journal. - John Wiley & Sons. - 25(2004), 5, Seite 473-485 |
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| Format: | Online-Aufsatz |
| Sprache: | English |
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2004
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| Zugriff auf das übergeordnete Werk: | Strategic Management Journal |
| Schlagworte: | bounded rationality evolutionary theory real options simulation technology search Behavioral sciences Economics Applied sciences Philosophy |
| Online verfügbar |
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